About · House of Her | Flavie Berleand

About House of Her

Hey, I'm Flavie.
And I built this place on purpose.

Sales pages. Websites. Landing pages. Training. Content systems.
I sit down with you. We build it. We launch it. With AI doing the heavy lifting so we can think clearly.

Below: how I got here. Stay awhile.

It started in a corporate meeting room.

Seventeen years inside global transformations. Mergers. Restructures. Performance reviews. Endless decks.

I was good at it. I was also nearly burned out.

Then I got pregnant with my third child. My company asked me to commute to Paris three days a week. While pregnant. While running on fumes. While two other kids waited for me at home.

I took it as the sign. I went all in on what would become House of Her.

Running a business with a newborn was not soft.

I won't lie. Building a business while staying home with a newborn was a challenge most days. Some nights too.

But it was mine. The hours were mine. The decisions were mine. The mistakes were mine.

Then I met Claude. Not a chatbot. A teammate.
The first agent saved me three hours a week. Then ten. Then twenty. I wasn't tired anymore. I was building.

The shift was internal before it was external.

I had to let go of the story that doing it all made me valuable. That hustle was a personality trait. That delegation was for "real" CEOs with budgets.

I had to start believing something simpler: women deserve to do what they love. Without limits.

Not someday. Not when the kids are older. Not when the launch is done. Now.

That's the belief I build on. For me. For every woman I work with.

Today, I run House of Her and I build for my clients.

Some days, I'm rewriting a sales page with a coach who couldn't crack it solo.
Some days, I'm delivering a landing page in three hours that would take an agency three weeks.
Some days, I'm training a team to use Claude without breaking it.
Some days, I'm designing an AI team from scratch with a founder who's been "researching" it for eight months.

The thread between all of it: strategy you can put into action, with AI as the lever. Not consulting decks. Not theory. Working things.

I'm not the woman who

Sells you a magic prompt.

Promises six figures in 30 days
Sells you a 47-tool stack you'll never use
Builds your agents and disappears
Tells you AI will replace your team (it won't, it'll replace your overwhelm)

I'm the one who

Builds it with you, in real time.

Sits in your actual business with you
Builds your first agent live, on the call
Trains you to manage your AI team, not depend on me
Stays in the room until it's live
Tells you which 5 tools matter, and which 42 don't

My take on AI

AI isn't a trend. It's the new baseline.

In December 2025, every woman in my mastermind started building. The ones who waited until March are still trying to catch up.

This isn't about replacing your humanity. It's about getting your Sundays back.

My promise: I'll never sell you the hype version. I'll never tell you AI is magic. I'll show you exactly which agent saves you exactly which hour. And I'll build it with you, live, until you can do it yourself.

You'll love working with me if

You're done being the bottleneck.

You're already in business and you're tired of being the only one doing anything
You've watched AI from the sidelines long enough
You want results in weeks, not a 12-month course
You're allergic to fluff and you respect direct talk

This isn't your room if

You want to be saved.

You haven't launched anything yet
You want me to do it for you while you watch
You're shopping for the next miracle hack
You think AI is a phase

You bring the business.
I bring the build.

Get to know me

Five things outside the work.

Because you're not hiring a LinkedIn bio. You're hiring a person.

My people

Married. Three kids. One stowaway cat.

Three kids of my own, plus the neighbour's cat who decided our kitchen was hers. We didn't argue. She's part of the family now.

My pause button

Hours in the kitchen.

Baking is my pause button. When I need to think, I bake. When I need to stop thinking, I bake. The kids approve. Loudly.

My elsewhere

Japan, monthly. Once upon a time.

For a stretch of years, I flew to Tokyo every month. I'm in love with Asian culture. The precision. The design. The quiet. Some part of me always lives there.

My disappearing act

I lose myself in books.

I can start a book in the morning and finish it that same day. The world disappears.
And when I close the book, I'm sad. Like I just said goodbye to friends.

Flavie Berleand pregnant - the beginning of House of Her

Why I built this

I want women to do what they love. Without limits.

I almost burned out before I built House of Her. When I was pregnant with my third, my company asked me to commute to Paris three days a week. I took it as a sign and went all in.

A newborn and a business at the same time. I won't lie. It was hard. But it was mine. That's what I want for every woman I work with.

The thing you've been putting off could be live this week.

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Hey, I'm Flavie.And I built this place on purpose.